IBR Srl was established in 1962 in Bergamo and its core business was the production of road signs films. In the middle of ’80 IBR moved to the new headquarters at Scanzorosciate (BG) and considerable investments in production assets allowed the company to boost the development of new products, technologies and production process. It’s the beginning of the first retro-reflective fabrics and other flexible backings coating such as PE; PU and TNT. As direct consequence IBR got the European Patent “Method for producing printed retro reflective high visibility products”. After being for 20 years the main IBR’s customer, on 2008 JRC Reflex bought IBR. In conjunction with the celebration of 50 years of activity, on 2012 IBR moved to more efficient and modern headquarters in Chiuduno (BG). On July 2015, IBR changes the Legal Entity from IBR Srl into JRC REFLEX ITALIA SRL. R&D investments, growing technical experience and everyday team passion allow JRC REFLEX ITALIA to be on top level in developing new products and solutions for a more and more challenging competitive arena.